What's Really Behind the Apple-Intel Alliance

NY Times의 애플-인텔 관련 해설 기사가 올라왔는데 제법 재미있는 내용들이 들어있네요. 애플 - IBM 간의 계약이 깨진것은 기술적인 문제보다는 "돈" 때문이라는 해설과 함께 소니측에서 Cell 칩을 맥에 사용하게 하려고 이야기를 해봤지만 스티브 잡스가 파워PC보다 더 떨어지는 효율성 문제로 거부를 했다는 뒷 이야기까지 담겨있습니다.

Several executives close to the last-minute dealings between Apple and I.B.M. said that Mr. Jobs waited until the last moment - 3 p.m. on Friday, June 4 - to inform Big Blue. Those executives said that I.B.M. had learned about Apple's negotiations with Intel from news reports and that Apple had not returned phone calls in recent weeks.

Each side disputes what led to the breakup. People close to I.B.M. said pricing was a central issue, while Mr. Jobs insisted on stage Monday that I.B.M. had failed to meet promised performance measures.

On stage, Mr. Jobs noted that he had promised both a 3-gigahertz Macintosh as well as a more powerful PowerPC-based portable computer, promises that he had not been able to deliver.

In the end, Mr. Jobs was given no choice but to move his business to Intel, when I.B.M. executives said that without additional Apple investment they were unwilling to pursue the faster and lower-power chips he badly needs for his laptop business.

"Technical issues were secondary to the business issues," said an executive close to the I.B.M. side of the negotiations. Because the business was not profitable, I.B.M. "decided not to continue to go ahead with the product road map."

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by 갱도령 | 2005/06/12 05:07 | PC | 트랙백 | 덧글(0)

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